We scratched the surface of the deep knowledge held by PAAVANI founders, Ayurvedic practitioners and friends, Leah Klatt & Trudy Collings. We look forward to speaking with them in the future as they share more of their expertise around Ayurvedic traditions. For now, we hope you will enjoy learning about the beginnings of their company.
EREWHON: Tell us about your company
LEAH: Named after the Sanskrit term for Purity, PAAVANI was created to bring the ancient traditions of Ayurveda to the modern world, by providing products that are comprised entirely of ingredients from the earth. Selecting quality ingredients to craft our line is necessary to uphold Ayurvedic traditions and to offer products that are nutrient rich; and that contain the highest amount of healing constituents.
TRUDY: All PAAVANI ingredients are selected from premium sources, holding high standards for sustainable & ethical practices; and encouraging the philosophy of ahimsa or nonviolence. We believe that by offering respect and gratitude to the plants & minerals that make up our products, one can receive even deeper benefits from their innate wisdom.
EREWHON: How did you two meet?
LEAH: We met at the California College of Ayurveda, a premier U.S. Ayurvedic educational center in Nevada City, CA. Seeing the world from an Ayurvedic perspective was incredible, but taking on the new role of living an Ayurvedic lifestyle wasn’t always easy. It was not possible to simply learn about Ayurveda, it was necessary to live, eat and experience Ayurveda from a firsthand perspective, and we deeply valued having one another to relate to as we integrated all that we were learning.
TRUDY: It was through the program that we unearthed our shared passion for the endless healing capabilities and intuitive wisdom of herbs. At home, we both began to formulate our own herbal remedies and unbeknownst to us at the time, the seed of PAAVANI Ayurveda was sown!
EREWHON: Tell us a bit more about your path to Ayurveda
LEAH: I first learned of Ayurveda from a close friend who was studying at a small Ayurvedic school in Arcata, CA. I was immediately drawn to the Ayurvedic perspective and its premise that all beings are made up of their own unique blend of the elements. I was intrigued by how the elements present themselves in all characteristic of a person–from their physical features, to their digestion, to their mental and emotional tendencies.
TRUDY: My path was inspired at an early age by my father’s work in India in the 1960s. He lived in Lahore for most of his twenties, creating irrigation canals, and this began a lifelong love affair between him and this vibrant country. I grew up with tales of India from my father and my parents introduced me to Indian cuisine at a young age. I was enamored by the exotic spices and colors of the food and knew I wanted to learn more about Indian culture. Yoga became an integral part of my life. My yoga practice combined with my upbringing, education and interest in traditional medicine is what brought me to the California College of Ayurveda.
EREWHON: What is your vision for PAAVANI?
LEAH: We hope to spread the wisdom of Ayurveda and encourage the daily ritual of self-care through PAAVANI. We believe that by creating space to honor and love the mind, body and skin, one will cultivate optimal wellbeing.
TRUDY: PAAVANI products are intended to reconnect people by becoming a part of their own self-care process. By empowering people to have the option to create their ideal skincare line, and connecting our customers to the plants and minerals which they are made from, we will encourage one another to make space for the necessary ritual of self-care.