Blog

August 22, 2018

August is Women Owned Business Month at Erewhon. We are shining the spotlight on some of our favorite entrepreneurs. We all know someone whose mere presence lights up a room, whose energy is infectious and whose beauty is evident both inside and out. For us, AnnaBlanca, co-founder of Addictive Wellness is one of those people!

What inspired you to start this business?

Our inspiration came from the deep desire of sharing the healthiest chocolate with the world.  The products are developed by my business partner/ boyfriend and we both work incredibly hard to keep building the business.  This company is our dream and it makes it worth to wake up for every single day.

What advice would you give to your teenage self?

Don’t worry, when you grow up you can eat all the chocolate you want!  Ok, but in all seriousness I would tell her not to worry figuring out what she wants to do with her life right away but keep doing what she does and what she loves.  Every experience I have ever had, every job, every travel, every friendship, every adventure, every decision no matter if it was the right or wrong one… everything I’ve ever learned became part of the work I do now.  If I could go back in time I wouldn’t change a thing.

As a female entrepreneur, what are the pros of being a woman in charge of your own business?

There is so much freedom in being your own boss and there is so much joy in making your decisions.  Running your own business requires an independent heart, endless strength, clear faith and confidence to keep going even when it seems that the sacrifices are just too much.  But it is still worth it!

How does your product appeal to all different types of women?

We make sugar free, raw, adaptogen enhance chocolate and elixir blends that taste incredibly delicious.  The age range of our customers span from age 1 to 99 and it would take a long time to try to list all the amazing kind of women who appreciate what we create.  It would take a long time trying to figure out what type they are….. 😉

Name three things that guided you to success

Never wavering belief that we we have is amazing.  Working harder than we ever imagined that we could.  Taking the unconventional, untried, unbeaten path to success that on the long run is proving to be the best way to grow our business.

Describe your brand in 3 words.

Healthy adaptogenic indulgences.

What does balance mean to you?

If you figure out the secret how to master that elusive state, please let me know?

What three things can you not live without?

My business partner and other half Sage, our chocolates and quality times with my family and friends.

What is one piece of advice for aspiring female entrepreneurs?

Don’t do it alone, make sure you have incredible support around you.  Ensure that you’re not pushed out by investors. Run a badass social media.  Be kind to everyone who is in your world. Work hard. Learn to delegate.

What’s your superpower?

Ninja organizing skills and anticipating possible issues before they become a problem.

One wellness hack that everyone should know

Say good bye to sugar.

Where did your passion for health and beauty come from?

Instilled during a glorious childhood in the countryside of Hungary.

What makes you feel beautiful?

I have always felt confident, healthy and joyful which is a source of feeling beautiful to begin with but it helps when the love of your life tells you about 30 times a day what he loves and appreciates about you. Including your accent 😉

One of my love languages is “words of affirmation” and he figured that trick out early in our relationship.

Who are 3 inspirational women we should follow and why?

I love this question. Interestingly the women I love and admire the most do not have social media accounts for various reasons.  They’re doing their work really passionately, successfully and quietly…

What is the title of your autobiography?

So far I only have the subtitle: I’m so glad cameraphones were not invented earlier!

What do you love about Erewhon 🙂

Both my relationship and my business started at Erewhon!!!  That place is not merely a store for me, it is family and the scene of some of my happiest memories.